Your privacy and the privacy of all users of 724leads.com are very important to us. We have adopted the following Internet privacy policy. The Policy discloses our information gathering and dissemination practices for our Web site.

1. NOTICE OF INFORMATION COLLECTED AND DISCLOSED

This Policy tells you, among other things, what information we gather from you through our Web site, how we may use or disclose that information, and our efforts to protect it. Please read this Policy carefully and feel free to contact us at support@724leads.com if you have any inquiries, complaints or questions regarding its contents. We use the personally identifying information you voluntarily provide to register you as a user of the Web site, to administer Web site usage and monitor traffic levels, and to contact you regarding improvements we can make to our Web site and our services, if necessary. We may use your email address to contact you directly regarding services, products or information that we believe interest you. We will not use your information for any purpose that you have not expressly authorized. Your information is not sold, rented, or shared with other organizations for commercial purposes or in ways different than what is disclosed in the Privacy Policy.

From time to time, we may also disclose information to fulfill certain legal and regulatory requirements or if we believe, in good faith, that such disclosure is legally required or necessary to protect others' rights or to prevent harm.

2. CHOICE/OPTING-OUT

You may choose to restrict our use of your information. If you are a user of our Web site or services, you may restrict distribution of your information by indicating such restrictions in your account when asked. On our Web site, you have the option to remove your name and personal information from any information that will or may be disclosed to a third party.

You may exercise your choice to "opt-out" of providing personal information in many ways. When selecting to use certain services or features of our Web site, you can choose whether to share personal information with respect to the particular service or feature. If you receive communications from us that you do not want to receive, you can opt-out from receiving these communications by specifically telling us to stop sending them to you.

You may also "opt-out" entirely from providing personal information to us by not registering on our Web site. You may also choose at a later date to have your name removed from our database. However, certain sections of our Web site do require registration in order to use these sections and services. If you choose not to register or provide certain information, these sections will not be available for your use.

We will not use your information for any purpose other than for those purposes you have authorized and we will not use your information for a purpose that is incompatible with the purpose for which it was originally authorized by you. We will treat as sensitive any information that we receive from a third party where the third party treats and identifies it as sensitive.

3. ONWARD TRANSFER (TRANSFERS TO THIRD PARTIES)

We will apply the Notice and Choice policies discussed above in the event we propose to disclose your information to a third party. If we propose to disclose your information to a third party that is acting as our agent or on our behalf, we will ensure that the third party has agreed to assure adequate protection of your information.

4. SECURITY

If you provide any information to parties who operate Web sites that are linked to or from our Web site, different rules may apply to their collection, use, or disclosure of your personal information. We encourage you to review the privacy policies of such other sites before revealing any sensitive or personal information. Regardless of the precautions taken by you or by us, "perfect security" does not exist on the Internet. We cannot ensure or warrant the ultimate security of any information you transmit.


5. CHILDREN'S PRIVACY

724leads.com is concerned about the safety of children and their use of the Internet. This site is not directed at children under the age of 13 and does not knowingly collect personal data from children under the age of 13. If we receive actual knowledge that we have received such personal information without the required verifiable parental consent, we will delete the information from our database as soon as we practically can.

6. EFFECTIVE DATE AND FUTURE CHANGES

This Privacy Policy is effective as of July 5, 2003. If we change our information practices in the future, we will post the changes to our Web site to notify you and provide you with the ability to opt out of these new uses. If you are concerned about how your information is used, you should check back at our Web site periodically.